How Artificial Intelligence, Customer Relationship Management, and Account Based Marketing can Revolutionize your Business

Listen to and read the podcast here

^^^ Is a link to a podcast by Bernie Borges of Social Media Today with Nate Skinner, Vice President of Product Marketing at Salesforce. Salesforce is revolutionary company that uses Artificial Intelligence (AI) and Customer Relationship Management (CRM) tools, and Account Based Marketing (ABM) to boost sales for businesses.

The podcast discusses what Salesforce does for its customers and how they are able to achieve such high results in a quick period of time.

Terms like AI and CRM and ABM can be intimidating but Salesforce extensive network makes using their platform very simple.

Salesforce is one of many CRM providers but has been named most inovative company of the decade by Forbes. So check out the podcast and thieir website with helpful demos on how to use their tools.

Jeff Snider

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10 Steps to Building an Organic Following on Twitter — Small Business Trends

Twitter may be free to use, but the platform definitely requires time to leverage correctly. Using Twitter to market your brand also requires a strategy. Start by building an organic following on Twitter with these 10 steps. Free Twitter Marketing Strategy Use Your Real Name in Your Profile If you put all the other pieces…

My first post about Using Twitter to market your small business got a lot of attention so here is another article explaining how to broaden your audience.

These 10 steps are simple and easy to implement even for beginning Twitter users.

via 10 Steps to Building an Organic Following on Twitter — Small Business Trends

Social Media Optimization: When to Use Facebook vs. Pinterest vs. Instagram

via Social Media Optimization: When to Use Facebook vs. Pinterest vs. Instagram

Having trouble deciding which social sites to focus on? There are dozens of social media sites that you can use to promote your business but only 24 hours in a day. Spending time and money wisely is important to all business especially small businesses.

This article compares 3 of the biggest image based platforms and why you should choose to focus on one over the other.

Using Social Media For Small Businesses and Communities

I have compiled information from several sources to bring to you and overall outline of how a small business can maximize its presence on social media. I cover the 3 big social media sites, Facebook, Instagram, Twitter, as well as a brief look into Snapchat, and a look at some media management tools. I have also provided links to tutorials to setup these sites if you do not already have them and links to articles that will provide more in depth information about the topics. marketing on social media can be a daunting task but it used correctly can help improve sales and build your brand immensely. So check out the slid show and let me know what you think, Using Social Media For Small Businesses and Communities. 

Jeff Snider