Social Media is More Than Just Facebook, Optimize Across Multiple Platforms

Here is another article on a topic that I have been stressing for the past week or so, diversify your social media marketing campaign. 

1. Choose Platforms Around Your Customer Base

2. Invest in Quality Visual Content

3. Adapt Your Tactics to Each Platform

4. Use a Multi-Channel Analytics and Curation Solution

Invest in a Multi-Channel Social Media Strategy