How Artificial Intelligence, Customer Relationship Management, and Account Based Marketing can Revolutionize your Business

Listen to and read the podcast here

^^^ Is a link to a podcast by Bernie Borges of Social Media Today with Nate Skinner, Vice President of Product Marketing at Salesforce. Salesforce is revolutionary company that uses Artificial Intelligence (AI) and Customer Relationship Management (CRM) tools, and Account Based Marketing (ABM) to boost sales for businesses.

The podcast discusses what Salesforce does for its customers and how they are able to achieve such high results in a quick period of time.

Terms like AI and CRM and ABM can be intimidating but Salesforce extensive network makes using their platform very simple.

Salesforce is one of many CRM providers but has been named most inovative company of the decade by Forbes. So check out the podcast and thieir website with helpful demos on how to use their tools.

Jeff Snider


Expanding Your Business

Know how each platform works and the uses they give you as a user. Each social media channel aligns with different goals that occasionally intersect.

Is your business growing? Need to hire new employees with specialized talents? Social media is the best way to find what you are looking for.

Each social platform gives users different tools to showcase who they are and what they know. By using them properly you can find exactly the employee or consultant that your business needs.

Check out this article by Whitney Headen and her company The Life Currency for tips on using social media to expand your business

via Social Recruiting: How I Used Social Media To Build A Business From Scratch — Forbes – Sales