Video Tutorial: Social Media Marketing for Small Businesses

Social media can be a daunting task and time consuming task. Learning how to use it properly can be even worse, but what if there was a quick, simple way of learning all you need to know about marketing your small business on social media?

Social Media Marketing for Small Businesses is a link to a LinkedIn video class explaining all you need to know on the matter. The class is split into 3 sections with short 3-5 minute videos. The entire class takes about an hour to watch, but can easily be broken up into section for quick learning, and stopping and resuming.

Don’t worry you do not need a LinkedIn account to watch the videos and it is completely free. So check out the video class here, and get started marketing your business effectively.


Social Media is More Than Just Facebook, Optimize Across Multiple Platforms

Here is another article on a topic that I have been stressing for the past week or so, diversify your social media marketing campaign. 

1. Choose Platforms Around Your Customer Base

2. Invest in Quality Visual Content

3. Adapt Your Tactics to Each Platform

4. Use a Multi-Channel Analytics and Curation Solution

Invest in a Multi-Channel Social Media Strategy


How Artificial Intelligence, Customer Relationship Management, and Account Based Marketing can Revolutionize your Business

Listen to and read the podcast here

^^^ Is a link to a podcast by Bernie Borges of Social Media Today with Nate Skinner, Vice President of Product Marketing at Salesforce. Salesforce is revolutionary company that uses Artificial Intelligence (AI) and Customer Relationship Management (CRM) tools, and Account Based Marketing (ABM) to boost sales for businesses.

The podcast discusses what Salesforce does for its customers and how they are able to achieve such high results in a quick period of time.

Terms like AI and CRM and ABM can be intimidating but Salesforce extensive network makes using their platform very simple.

Salesforce is one of many CRM providers but has been named most inovative company of the decade by Forbes. So check out the podcast and thieir website with helpful demos on how to use their tools.

Jeff Snider

Expanding Your Business

Know how each platform works and the uses they give you as a user. Each social media channel aligns with different goals that occasionally intersect.

Is your business growing? Need to hire new employees with specialized talents? Social media is the best way to find what you are looking for.

Each social platform gives users different tools to showcase who they are and what they know. By using them properly you can find exactly the employee or consultant that your business needs.

Check out this article by Whitney Headen and her company The Life Currency for tips on using social media to expand your business

via Social Recruiting: How I Used Social Media To Build A Business From Scratch — Forbes – Sales